Passive Benefits from Social Networking

Author: TYPELiFE

22 Feb

Social Networking (media, bookmarking, sharing) is not just for the one hit wonder burst of traffic that surges to your website after advancing to a social networking website’s “popular” page, there are also many long term benefits.

First, whatever you are sharing usually ends up linked directly from your profile on the social website, giving search engines one more link to find your article from. You can successfully build up your profile’s PageRank as well, giving any link from your social profile that much more link juice.

Second, if you managed to land an article on one of the “popular” pages on social bookmarking sites like Digg, Mixx, or StumbleUpon, a link to the submission on the respective website will appear on social aggregators like popurls. Popurls aggregates links from many popular social networking websites, not just the big hitters.

Third, sharing on social networking websites builds trust and authority. If a reader wants to find more information about you, or more articles written by or about you, he or she can simply do a search query on the various social networks and have the information they want in seconds.

Hooray for the digital age, huh?

P.S. TYPELiFE underwent an aesthetic revamp yesterday, how do you like it?

Filed under: seo, social bookmarking, social media, social networking

4 Responses for "Passive Benefits from Social Networking"

CJ February 23rd, 2008 at 3:07 pm 1
Yea, I’ve benefited quite a bit from social bookmarking. I get internal link, although not high PR, and the usual surge of traffic. Half the time the traffic is temporary, but if it’s a good article, chances are good someone will save it to their profile or favorite. I’ve received good traffic from this.

In my opinion, bookmarking should be a standard step for each article you write.
Entrepreneur February 25th, 2008 at 2:23 am 2
I haven’t had much time or luck (submitted around 40 over 2 months) with social bookmarking except for one article which got, woo hoo, 11 views. Other than that, the rest have only 1 or 2.

Obviously I am doing something wrong- titles not catchy or misleading enough (sour grapes)
Shanker Bakshi February 25th, 2008 at 3:00 pm 3
One must understand the power of social Media, No Doubt Content is the king, but you must try and make some efforts to bring and share your brilliant content before more and more audiance, These social media do the same, BTW great informative post indeed.
Shelia February 28th, 2008 at 9:03 am 4
I’m unfortunately one of those persons who has had no real luck with social bookmarking bringing me traffic, and I’ve submitted quite a few posts. So I tend not to bother with it as much as I used to. I get much more search engine traffic, so I try and operate towards that.

But those other long term tangibles are worth it. I had not considered those potential benefits.