Social Networking (media, bookmarking, sharing) is not just for the one hit wonder burst of traffic that surges to your website after advancing to a social networking website’s “popular” page, there are also many long term benefits.

First, whatever you are sharing usually ends up linked directly from your profile on the social website, giving search engines one more link to find your article from. You can successfully build up your profile’s PageRank as well, giving any link from your social profile that much more link juice.

Second, if you managed to land an article on one of the “popular” pages on social bookmarking sites like Digg, Mixx, or StumbleUpon, a link to the submission on the respective website will appear on social aggregators like popurls. Popurls aggregates links from many popular social networking websites, not just the big hitters.

Third, sharing on social networking websites builds trust and authority. If a reader wants to find more information about you, or more articles written by or about you, he or she can simply do a search query on the various social networks and have the information they want in seconds.

Hooray for the digital age, huh?

P.S. TYPELiFE underwent an aesthetic revamp yesterday, how do you like it?

I don’t use it anymore, but I thought I’d make mention of a great Firefox add-on that has done wonders for me in the past. For submission of my own sites, or even submissions I was doing for other people, Shareaholic eased up my workload a TON.

Shareaholic lets you quickly submit to del.icio.us, digg, facebook, google bookmarks, ma.gnolia, reddit, stumbleupon, truemors, and twitter with a simple click. Another feature allows you to e-mail the page directly to a contact.

(Shareaholic also works on the social networking browser, Flock.)

Shana Albert of SocialDesire made a great humorous analysis of the cultures within the social networking / media economy, Wow, Social Media is a lot like High School!!

Right on the money with the “elitist bullies“, “popular & not so popular (read: band-o’s) crowds.

Even the drama, zealous representation of mascots, and “inter-site” relations.

If you’re a fan of submitting things to Social Media websites, or part of your job description entails submitting things to Social Media websites … then I can pretty much guarantee that you will make good use out of SocialMarker.

SocialMarker facilitates the use of various Social Media websites by using a single interface to submit your link to any or all of twenty eight different Social Bookmarking Services.

(Mainly: Digg, Technorati, Del.icio.us, Slashdot, Propeller, Reddit, Twitter, StumbleUpon, Fark, and Newsvine, but the list goes on)

SocialMarker also makes it even easier by providing a Firefox toolbar to make submissions a one click process.

There’s even a widget you can install to your blogs and websites to make submissions easier for your readers!

SocialMarker requires that you have a registered account at the Social Media websites you are bookmarking to.